Monday, December 17, 2012

The Evolution of the Internet

The Evolution of the Internet
 March 6, 2012
Written by, Aminah Cruise
               It is a well known fact that things change over time; the mass media and journalism is no different.  With great technological advances happening faster and faster with each coming year, it is no wonder that digital media and journalism are quickly advancing and making huge strides as well.  Not only is the average person scrambling to keep up, but so are journalists and others in the field of mass media.  The Internet is a powerful global network system that has brought about cyber journalism as a social construct and caused profound changes in journalism and how media is shared, viewed, and developed.  Cyber journalism, including citizen journalism and participatory journalism, and adaptations to the laws that guide journalists are effects that the Internet and our new digital world has had on traditional journalism. 
  
            The Internet began as a tool for the government and employees of universities and the military, and steadily evolved into the World Wide Web that we know today.  Arpanet began in 1969 and was renamed the Internet in 1984.  It linked corporate labs and universities to send files and data from one computer to another.  In 1991, Tim Berners-Lee, a Swiss computer programmer, created the World Wide Web that we are familiar with today.  The Internet has grown exponentially from these humble beginnings, now connecting hundreds of millions of computers.  Because people from all over the world are connected in this way, it is no surprise that the news has always been a popular and important feature of the Internet.

            In 1992, a sophisticated browser called Mosaic (later known as Netscape) was developed by Marc Andreessen.  This web browser made searching the web user-friendly by “allowing users to see words and pictures on the same page for the first time and to navigate using scrollbars and clickable links” (The invention of…).  Netscape allowed online news to become available to most Internet users.  Newspapers and magazines were publishing information online by 1994.  The popularity of news sites put them “among the most widely viewed sites on the Net” (Craig, 2005).  This development made it imperative for news organizations to have a website for users to visit, thus over the next five years there was a boom in the amount of news websites.  Journalists now needed to create content, not only for print audiences, but for online audiences as well.  

            In the late 1990s, the Internet made huge strides along with online journalism.  The development of software such as Dreamweaver, Macromedia, Flash, Adobe Acrobat, Director, and Shockwave helped Web designers make more sophisticated sites and applications.  The first was weblog started in 1997, and public schools begin to connect to the Internet.  In 1998 half the homes in the United States had personal computers.  By 1999 approximately 1,311 T.V. stations and more than 2,800 newspapers had web sites.  The Online News Association (ONA), “a nonprofit membership organization for digital journalists, connecting journalism, technology and innovation” was established ("Online news association,").  Then we were ushered into the new millennium with the September 11, 2001 terrorist attacks.  Because of the technological advances of the past decade, people were able to quickly learn about this tragedy and watch as a plane crashed into the second World Trade Center tower.  People immediately felt a sense of urgency in trying to understand what had happened and share the information.  This U.S. catastrophe fueled the use of the Internet and the jobs of online journalists.

            Over the next decade the Internet continued to become the high speed, news filled, interactive, social networking Internet that we know today and regular citizens began to try their hand at “journalism.”  In 2002, Friendster, the first social network site began, paving the way for Myspace and Facebook.  Web logs tipped the scale with many people contributing and creating many different types.  With do-it-yourself software and blogging, people now had a way to publish their own stories online that easily contributed their knowledge, views, news and opinions to millions of people.  Blogging set the stage for citizen journalism.  People have a sense of identity and professionalism if they can voice their opinions about any topic that they choose in their own online page or forum.  The ability to comment on others’ blogs and carry on discussions on any subject that you wish, with just the use of your home computer is intriguing to many.  Certain newsworthy events such as the Columbia Space Shuttle disaster and the earthquake and tsunami that hit South Asia, had news organizations asking citizens to submit photographs and eye witness accounts; encouraging people to get involved in journalism to a degree.  In 2004 the Media Bloggers Association was founded and for the first time, bloggers were given press passes to the Democratic and Republican conventions; a huge accomplishment for “amateur journalists.”  Training for journalism also started to change as cyber journalism changed the face of traditional journalism.  Still, the digital revolution continued strongly as we got closer to the end of the first decade of the 21st century.  

            In the more recent years, Myspace, Skype, I-tunes, Facebook, e-readers, podcasts, adsense, and You Tube were introduced and quickly became a part of life for people all over the world.  The revolutionary I-phone was produced by Apple and combined many useful tools into one small device.  In 2008 the White House began a blog and new political journalism sites covered the presidential campaign.  The amount of people that viewed the news online and had blogs and cell phones continued to grow.  In 2010, Apple introduced another revolutionary device, the I-Pad.  People everywhere are now armed with the tools that they needed to quickly and easily capture breaking news on their phones or cameras and broadcast their photos or videos online and publish a story to go with it.  

            The many developments and advancements that have been made to our technology have altered almost every aspect of journalism.  Participatory journalism and citizen journalism are fairly new developments that are allowing people to get more involved with content that they come across online.  It is now possible to comment on news stories and bring up a point that the writer might have missed.  We can interact with others who may pose questions that can add to our understanding of the story, or even add information that was missing from the original story.  Many websites, not just news and magazines, have areas for user comments.  People are very excited and willing to let their views and opinions be known.  There are also websites like Indymedia.com, where people can publish their own versions of news stories and have people comment on them. Since people can say whatever they want, these comments must be monitored.  In addition to comments, now anyone can post stories and videos online.  Many people are prepared at a moment’s notice to catch breaking news if they are on the scene.  When college student Andrew Meyer got tasered during John Kerry’s speech at the University of Florida, someone got the video on their cell phone.  This footage of the video is rare and therefore popular on Youtube.com.  People want the inside track and although the video is not good quality, it was wildly popular.  Because the Internet is so vast and popular, posting and publishing breaking news is almost guaranteed to be viewed by millions if published first online.  Citizen journalist websites like The Third Report have become an outlet for these “reporters.”  People have become aware that they have the ability to do these things and voice their opinions and that people will see and hear them online.  The Internet is a powerful tool and people realize what they can do with that power.

            Participatory journalism gets the public even more involved in journalism.  If someone knows a lot about a particular topic, then a reporter may ask them to lend their expertise, or maybe even do some amateur reporting to assist the reporter in the final story.  Getting feedback on stories from readers and taking that into consideration for the story is also participatory journalism.  The public has been encouraged by news outlets and other media organizations to participate and get involved in journalism.  I believe that this encouragement stems from the media’s need to connect with the people and give them exactly what they want and need from their media organizations.  Everyone observes and interprets news in their own ways, and the general public offers a large variety of ideas to journalists.  Social networking sites are also the inside track to what stories people in the general public are interested in and the ideas that they have about them.

            Social networking sites allow citizens to post and share news links.  They can share their opinions and views on the events of their choosing.  These sites are tools that link people of all ages and professions.  Because so many people in the United States have cell phones with Internet access, I-pads, laptops and personal computers, social networking sites and cyber journalism have become a part of our culture.  Getting online is easier now than it has ever been; even children are on the Internet.  We can shop, watch videos, video chat, get entertainment information, watch the news, email, work, job search and apply, read a magazine and books, listen to music, and countless other activities online.  Since our lives are so involved in the Internet, it is no wonder that cyber journalism is a large part of our lives as well.  The Internet is currently the ultimate form of communication and that goes hand in hand with cyber journalism, which is a product of the world and the media being connected through the web.  

            Since the Internet and cyber journalism have become such a big part of our culture, it is safe to say that cyber journalism is a social construct.  As part of our culture, we assign certain meanings to certain things and we all agree on those meanings.  We all agree that the bald eagle is a symbol of America, although there is no sign on it that says so.  Online journalism, or cyber journalism, is the media communicating with us through the Internet.  Many aspects of traditional media have merged with new online journalism techniques to successfully reach the online audience and to keep up with technology.  In American culture, we agree that cyber journalism is the online version of journalism.  We have constructed this idea through social and cultural practice.  If cyber journalism has been successfully socially constructed then the majority of Americans will agree on its meaning.  If cyber journalism is still in active social construction, then we, as a culture, are still trying to agree on its meaning.  Trying to keep up with technology is hard by itself, and cyber journalism is advancing with technology, making it just as hard to keep up with.  If citizen journalists and participatory journalists consider themselves cyber journalists then this helps blur the meaning.  Is journalism education and professionalism part of cyber journalism, or is it all encompassing to include bloggers and citizen journalists as well?  This also leads to questions about the rules that govern bloggers and citizen journalists as opposed to journalists who have been professionally trained to adhere to a certain code of ethics and rules in journalism.  Since cyber journalism is still changing and being molded, then I would have to say that it is still in active social construction.  But another question that is raised is, with so much information online from so many different sources, how do we know which ones are the “legit” ones and which ones are not?  

            The Internet is a powerful tool with vast amounts of information that must be sorted through to find the true, valid information from sites that can be trusted.  It is also very important for journalists to know which sources are reliable and what sites they can go to for reliable information.  Searching the Internet for information can be a daunting task.  For this reason, it is important for journalists to develop good search skills and equally important for the public to pay special attention to what information they are getting and the site that it is coming from.  Government sites that end in .gov and education sites that end in .edu are generally trusted sites.  Public libraries and university libraries can be extremely helpful providers of valid information.  Organization sites that end in .org can be very useful with reliable information as well.  It is always important to pay special attention to the source of the information.  Confirm that the source of information is someone who is qualified to be giving information on the subject.  For journalists, the Internet is not the only source of information that needs to be met with qualms.  “Journalists have to locate knowledgeable people, ask them important questions and report the answers accurately” (Craig, 2005, p. 63).  In this situation it is important to collect accurate information and double check any information that you get from a source that may seem a little off or incorrect.  The accuracy and credibility of information is always important no matter what the reason is that someone needs it; factual information is the most useful kind.  Accuracy and truthfulness is especially paramount for journalists; due to the legal ramifications or suits involved if certain information is published that is untrue or unfounded. 

            The Internet has made it a necessity for the United States to adapt or “tweak” its basic laws that guide and protect journalists to fit online journalism.  Libel and slander are types of defamation that journalists have to avoid.  Libel is false information that is published that hurts someone’s reputation and slander is something spoken that damages a reputation.  When something is published online, it is something that anyone can see or has access to.  Thus, publishing false information is more damaging because anyone and everyone can access it.  There are also four torts of privacy, in which the writer can be sued if a story invades someone’s privacy.  The first tort is the publication of private facts.  This happens when true private information about someone is published.  Intrusion into seclusion is the second tort which happens when “the writer trespasses into someone’s personal space, whether physically or using technology” (Stovall, 2009, p. 314).  The third tort is false light, in which the writer presents or portrays someone as being something that they are not.  Appropriation is the last privacy tort that “is defined as the unauthorized use of a persona’s name, likeness or other integral part of the individual’s persona for commercial purposes” (Stovall, 2009, p315).  There are also copyright laws that protect a person’s creative works.  Copyrights do have a “shelf life” because they don’t last forever.  Advertising has recently become protected by the First Amendment to some degree.  The ad has to be truthful and the product must do what it claims to do for it to be protected.  If the government has good reason for regulating an ad, such as an alcohol ad being aimed at children, then it will do so; otherwise the ad is protected under the First Amendment.  Despite these laws, it is harder for communications on the Internet to be regulated and enforced. 

            Because the Internet is a worldwide communication “it stands apart from most governmental regulation” (Craig, 2005, p. 233).  The laws of different countries are obviously different and this could present problems for journalists who are reporting from a foreign country.  Libel laws are tricky to enforce with something published online because they differ with each state.  It is easy to quickly publish retractions or corrections online and in some states you can only be sued for libel if you don’t print a retraction.  Presently, state laws don’t distinguish between published online material that has been there for three days or three months.  This is the basis of the Blumenthal v. Drudge and America Online, Inc. (1998) case.  Drudge published allegations about Blumenthal on AOL but quickly retracted them.  The case against him is still unresolved.  Another tricky aspect of the Internet is anonymity.  If reporters are contacting people via email, then they are forced to assume that the person is who they say that they are.  Since the boom of the Internet, it is much harder to enforce laws that were once so cut and dry.  The standards for journalists have remained unchanged, but a new set of “rules” have arisen for online journalism.  

            In the earlier years of journalism it was customary to do “anything for the story.”  Of course, this couldn’t last; not in the world that we live in today.  There are standards that journalists must live by and morals and ethics to maintain.  The “10 Commandments of News” were introduced by John Maxwell Hamilton and George A. Krimsky in their 1996 book Hold the Press: The Inside Story on Newspapers.  These “rules” go hand in hand with ethics, morals, and values that we each hold as people and would hold as journalists. They include: thou shalt not lie, threaten a source, report rumors, omit opinion that one disagrees with, show favoritism, misrepresent oneself, plagiarize, tap telephone conversations, use your position for personal gain, or do anything that my be a conflict of interest (Craig, 2005).  We try hard to uphold the standards to which we are held through journalism or anything else because of our morals and ethics.  The standards for online journalism are just as important as traditional standards; though possibly harder to uphold.  Virginia Shea introduced the “Core Rules of Netiquette” in her book Netiquette in 1994.  They include: “remember the human, adhere to the same standards of behavior online that you follow in life, know where you are in cyberspace, respect other people’s time and bandwidth, make yourself look good online, share expert knowledge, help keep flame wars under control, respect other people’s privacy, don’t abuse power, and be forgiving of other people’s mistakes” (Craig, 2005, p. 222-223).  These are good rules for everyone to follow, not just journalists.  If everyone did follow them, then the Internet would be a lot better and safer experience for users.

            The Society of Professional Journalists code is the most widely accepted code of ethics for journalists.  Accuracy and completeness are among the most important concepts of the code of ethics.  These are also the areas of ethics that are most put to the test in online journalism.  There is pressure to “out scoop” competitors and publishing the story first online.  Then keeping that story updated as currently as possible is also important.  Creating a complete and authentic story takes some time, especially when you have to remember that accuracy is also a key element.  The Internet has put a rush on journalism and the media to keep us as up to date as possible.  In this rush, journalism standards and ethics become that much harder to uphold.  

            We will continue to experience technological advances and the Internet will continue to change journalism.  We, the people and journalists, will have to learn how to adapt to these changes and learn as we go.  Cyber journalism will continue to grow as well, and as we are figuring things out it will only get better.  Citizen journalism and participatory journalism are tools for the citizens and journalists involved and we will all learn different things as time goes by.  Laws that pertain to journalism will have to weather the storm as trial and error ensues.  There are big changes that continue to happen in the world of the web and cyber journalism so we just have to hang on for the ride. 


The Evolution of the Internet
References
Craig, R. (2005). Online journalism: reporting, writing, and editing for new media. Boston. Wadsworth.
Marsan, C. D. (2009, February 9). The evolution of the internet. Retrieved from http://www.networkworld.com/slideshows/2009/020909-evolution-internet.html#slide1
Online news association. (n.d.). Retrieved from http://journalists.org/ Date retrieved: March 2, 2012
Outing, S. (2005, May 31). The 11 layers of citizen journalism. Retrieved from http://www.poynter.org/uncategorized/69328/the-11-layers-of-citizen-journalism/
Shedden, D. (2004, December 16). New media timeline 1969-2010. Retrieved from http://www.poynter.org/latest-news/business-news/transformation-tracker/28803/new-media-timeline-1969-2010/
Stovall, J.G. (2009). Writing for the mass media. Pearson Education, Inc.
The invention of the internet. (n.d.). Retrieved from http://www.history.com/topics/invention-of-the-internet Date retrieved: 2 March 2012


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